This photograph, together with the early ‘whole Earth’ images of 1967, was transformative. Here we have possibly the ultimate expression in human terms of where we were at in scientific exploration, space and media technology, and what Tom Wolfe described as the Right Stuff of human aspiration, courage and ability. Here’s this snap-shot of the second man on the Moon, standing on a crumbly alien surface already showing the footprints of this ‘giant leap for Mankind’ – and its brilliantly composed (framed in the 2.25″ square Hasselblad viewfinder) – in sharp, atmosphere-free space, lit by direct sunlight. In a period marked by iconic images of man’s failures – starvation in Biafra, massacres at My Lai, the mass murders of Charles Manson – at last we had an iconic image of our success.
Tom Wolfe: The Right Stuff 1979
I did some illustrations for Oz in the late 1960s, and simultaneously I was discovering the places that the Oz editorial team, their mates and fellow travellers were hanging out – I remember the Baghdad House – middle-eastern-hippie flavoured cellar bar /restaurant, and the famous Cafe des Artistes (now the K-bar) – where everyone hung out – lots of comfortable sofas, cushions, tables for houkah pipes and other stuff – frequented occasionally by the Stones, Clapton, Harrison etc), the Picasso in the Kings Road, Mick Farren’s studio in Edith Grove, the Chelsea Arts Club, the Kings Road Pheasantry, the Prince of Wales in Notting Dale, Julies Bar nearby, and other sundry pubs and late-night drinking clubs. But at this time, outside Kensington and Chelsea, there were ‘underground’ hotspots all over central London – Better Books (when Barry Miles was manager), Compendium Books in Camden Town, the Indica Gallery, Apple Corps in Saville Row, the Marquee and 100 Clubs, the Speakeasy, the Roundhouse, Henekeys and Finches in the Portobello Road, and of course Finch’s The One Tun in Sunny Goodge Street (and several other pubs in Fitzrovia), Arts Lab in Drury Lane, the ICA (as always), Gerry’s Bar and the French House (aka The York Minster) in Dean Street – and so on.
But back to Oz: the spate of ‘underground’ (aka counter culture) journals, comic-books and magazines at this time stemmed from the newish availability of offset litho printing presses, and the low-cost entry point they provided to publishing. The huge advantage of new technologies like the IBM Electronic composer – a type-setting machine that was a sophisticated electronic typewriter; – the Grant Projector (an adjustable vertical camera obscura for enlarging and reducing art-work); Letraset and other instant-lettering transfer technologies; Cow Gum – low impact adhesive for paste-ups, rostrum Process cameras – for photographing flat art-work and other pasted-up materials; scalpels and steel rulers (etc), meant that magazines could be created, written, edited and published almost anywhere. This not only offered economy of means, but also considerable artistic freedom, as illustrated perfectly by OZ magazine.
See: Barry Miles: Hippie (2004); Richard DiLello: The Longest Cocktail Party (1972); Andrew Loog Oldham: Stoned (1998).
Pask is the prototypical new media artist for the 21st century. His talents embraced pure science and philosophy (Conversation Theory 1975); multimedia/synaesthesia machines (Musicolour 1953); idea-processing (Thought-Sticker 1976), large-scale interactive, cybernated installations (Colloquy of Mobiles 1968), and much, much more. Pask was one of the second-generation cyberneticists (with Stafford Beer, Heinz von Foerster, Jack Burnham, Ludwig von Bertalanffy etc), but was unique in that he produced artworks, machines and installations that embodied the very principles of feedback and cybernetics that were the subject of his theoretical investigations.
The hypertext and hypermedia pioneer Ted Nelson – one of the core architects of modern computing and hypermedia – has this to say of Gordon Pask:
“In a field of brilliant eccentrics, Pask has no difficulty standing out… Pask is one of the Artificial Intelligencers who is working on teaching by computer, about which more will be said; but the original core of his interest is perhaps the process of conceptualisation and abstraction. Pask has done a great deal on the mathematics of self-contemplating systems, that is, symbolic representations of what it means for a creature (or entity omega) to look at things, see that they are alike, and divine abstract conceptions of them…”
(Nelson: Dream Machines 1974)
Gordon Pask + Susan Curran: Microman – Computers and the Evolution of Consciousness 1982
Ted Nelson: Computer Lib/Dream Machines 1974
For a good historical summary and future-projection of cybernetics see:
Kevin Kelly: Out of Control – The New Biology of Machines, Social Systems, and the Economic World 1994